At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always reexamining the way people learn best, whether it’s one child in our own backyard or an education community across the globe.

We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large and small.

Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, veterans, and people with disabilities are encouraged to apply.

Career Level

Specialist and/or middle management role; recognized technical authority within own area with depth and/or breadth of knowledge. Provides technical guidance to colleagues and/or customers.

Responsibilities

Responsibilities

Key Responsibilities

In alignment with CPMO, Geography, and product-level positioning and messaging, support and build localized go-to-market strategy and campaigns in order to increase New York market Field sales relationships and revenues through interpretation of key solutions and outcomes publicity, awareness, research, and thought leadership activities, positioning Pearson as the leading K12 learning solutions and materials provider. Responsibilities include but are not limited to:

• Maintain knowledge of all North America go-to-market strategies and campaigns and be able to adapt to local field and large market initiatives
• Advise selling teams in translation and localization of national marketing strategies and messages related to custom solutions, content, pricing, competition, bundling options, etc.; monitor and conduct lead gen and win/loss analysis in relation to these efforts
• Provide marketing planning, solutions, and content area expertise to sales function; travel when appropriate to support sales activity
• Coordinate with marketing communications team to execute at the local level (e.g. targeted pitches, customer specific events)
• When appropriate and feasible, assist sales-side field marketing teams in support of local field sales events (e.g., symposia, institutes, webinars, etc.)
• Provide product and customer feedback to Line of Business and Geography campaign management
• Support local development of RFPs when appropriate

Outcomes

Develop and coordinate new plans and content that provide customer value, generate successful marketawareness of Pearson solutions, and support meeting and exceeding revenue objectives for responsible area in K12 North America market.

Location: New York

Qualifications

Essential Qualifications and Skills

Excellent verbal and written communication skills. Effective problem solving and decision making skills. Bachelor’s degree or appropriate combination of education and significant experience and demonstrated successful multi-project integrations. Requires significant management experience working across complex teams. 10+ years of relevant experience and/or 8 + years of management and area-specific experience in addition to post-secondary coursework. Graduate degree or MBA preferred.

Desirable Qualifications and Skills

K12 market experience in area of specified responsibility.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Job ID: 2014-22895

# of Positions: 1

Posted Date: 5/1/2014

Job Location: US-NY-Albany

Position Type: Regular Full Time

Category: Marketing

Please apply here.